Richard Day Research, Inc.

Interviewing business decision-makers is particularly challenging, and one of our specialties. It is the primary reason we have a small phone center on our premises. We understand that our interviewers are the voice of your company, and need to represent your organization in a very professional manner.

We recently heard from a business owner whom we interviewed regarding their company's 401K plan. He told us that he loathed doing these surveys and avoids them, but that our interviewer was polite, professional and just persistent enough. His experience was noteworthy and he wanted to tell us about it.

Even our online surveys with business people are done with the client and the respondent in mind. We work with you to make sure that the questions will yield the "need to know" feedback, while keeping the respondent's time and patience in mind.

We pretest the surveys and solicit open ended comments from respondents to ensure that we are not missing something. We learn a great deal that improves insight and value for our clients.

Our B2B data collection includes decision-makers at several levels and industries. In the health care industry, we've interviewed hospital administrators, physicians and medical practices. In the financial sector we've interviewed financial advisors and brokers, and executives including C-suite decision-makers. On multiple occasions we interview HR and benefits departments at companies of all sizes and industries. For many years we have also worked with school administrators and districts as well as college professors and administrators.

We would be pleased to talk with you about your questions or needs in interviewing business clients or prospects.