Richard Day Research, Inc.

In the pharmaceutical market research world, how can you do more with less? As internal market research budgets shrink, the pressure to provide faster, more insightful research at less cost increases.

We can partner with you and your staff to navigate this dilemma. Our team can offer greater insights at a lower cost.

All the work is done in house by a dedicated team that coaxes insight out of every step in the research process. This can lower costs but most importantly it increases insight. We have no sales force; the quality of our work does our selling. We have no owners that demand certain returns for their investment. This results in lower overhead. One very experienced senior person works with you from start to finish. This person works closely with your staff to continually improve the insights of the work. There is no extra charge for the often necessary follow-up work after the initial presentation.

We become highly experienced members of your team. We would be happy to discuss issues that you are facing or respond to an RFP.

Pharmaceutical Research Capabilities

• Internet survey design and hosting: All programming and hosting is on-site, enabling quick turnaround and last-minute changes. Careful and useful pre-testing.
• In-depth qualitative interviews: On-site telephone interviewing facility with interviewers trained in medical interviewing, including managed care and hospital decision makers.
• Global research: We have partnerships with high-quality vendors across the globe to collect HCP and patient data.
• Secondary database analysis (learning the "who, what , where, and when")
• Experts in reaching difficult to access physicians and patients.

Topics of Previous Research

Richard Day Research has participated in projects encompassing a wide variety of topics. While this list is by no means exhaustive, it will give you an idea of what sorts of topics we've covered and continue to cover.

• Antibiotics
• Automated blood collection systems - Center Directors, Collection Supervisors
• Cardiovascular, including hypertension, unstable angina, cholesterol reduction agents - Cardiologists, Primary Care, Primary Researchers, Patients (plus Chart Audits and Qualitative Interviews)
• Diabetes - Endocrinologists, Other Diabetes Specialists, Diabetes Educators, Primary Care, Patients
• Gastroenterology (Irritable Bowel Syndrome, GERD) - Gastroenterologists, Patients
• Neurology (Epilepsy, Antispasmodics, MS, CP) - Neurologists, Pain Specialists, Rehab Medicine
• Ophthalmology (Glaucoma and Diabetic Retinopathy)
• Osteoporosis / Post-Menopausal Health - Endocrinologists, Ob/Gyns
• Psychiatric (Antidepressants, Antipsychotics, Insomnia) - Psychiatrists, Other Mental Health Care Professionals